The partnership with Kim Robinson and his renowned luxury hair salon marks Rae’s foray into the beauty scene. As the beauty and fashion world continue to embrace virtual technology, this one-of-a-kind collaboration takes a step further into this digital-first future, enabling creators to push design boundaries and share their creations with a wider audience.

Rae’s new hairstyle mirrors her adventurous, free-spirited, and outgoing personality, while the new colours convey Rae’s creativity, mystery and sense of wonder – turning heads in both the real and virtual worlds.

“I’m completely blown away by my new hairstyle and the amazing colours! One bold cut - no regrets! It’s about keeping your eyes on the future, being willing to experiment and just going for it! To be styled by Kim Robinson was such an amazing experience. I knew I could trust him with his mastery in hairstyling and understanding of Asian beauty. He didn’t just give me a new hairstyle; it’s a reinvention! Looking good and feeling good is such a confidence booster. Standing out from the crowd, I feel even more empowered to take charge and be the changemaker I know I can be. Watch me and my new head of colour as I continue my adventures on social media to take over the virtual scene. World, look out!” enthused Rae.