EDWARD CHONG – ANTI’S FIRST EDITORIAL STYLIST IN ASIA

“I am honoured to be part of ANTI Asia. As an Editorial Stylist, I always explore products that allow versatility in styling and creation without compromising hair health, texture and performance. ANTI focuses on quality ingredients & formulas, keeping their line simple. Products with lightweight and simplified finishing is important for session styling. Their aesthetic packaging expresses seduction, strength and individuality.” - Edward Chong.

Edward Chong, a locally born & raised Singaporean hairstylist, he started his hairstyling career journey at his 18 after graduated from a hair styling school in Singapore. Edward gradually moved on to session hair styling where his vision & creativity in hair styling were further broadened. This highly sought-after hairstylist then won his Schwarzkopf hairdressing award Singapore in the men's category in 2006. He was also awarded the Hairstylist of the Year by Elle magazine Singapore in 2009.

In 2010, Edward along with two partners started EVOLVE salon in Singapore, which is one of the award-winning salons that has risen to the epitome of the fashion and hairdressing industries, frequently featured on TV, in magazines, fashion shows and the media.

Edward is beauty magazines’ favourite go-to stylist, having being involved in shoots for Prestige Chinese, Nu You, Female, Her World, L’Officiel, Elle and more. In early 2021, when ANTI arrived Singapore by Master Distributor Woorailoora Pte Ltd, Edward was appointed ANTI’s first Editorial Ambassador in Asia. Edward’s ANTI collection & his editorial collaboration with numerous luxurious brands have been published on different platforms including the ANTICOLLECTIVE global network. Congratulations Edward; exciting times ahead.

To explore more about ANTI, visit https://woorailoora.com.sg